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Georgian-German International Summer School 2024

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Event

Fri, 19.07.2024, 01:00 - 23:00
Sat, 20.07.2024, 01:00 - 23:00
Sun, 21.07.2024, 01:00 - 23:00
Mon, 22.07.2024, 01:00 - 23:00
Tue, 23.07.2024, 01:00 - 23:00
Wed, 24.07.2024, 01:00 - 23:00
Thu, 25.07.2024, 01:00 - 23:00

Tbilisi, Georgien

International Office

International Summer School 2024 Creating Growth for Small and Medium Enterprises in Georgia


Background: Small and Medium Enterprises (SME) are the backbone of the Economy in Georgia and Germany. The international summer school aims to qualify business students coached by experienced professors to apply selected methods of strategic management in order to generate appropriate growth strategies for cooperating SMEs in Georgia.


The starting point of the summer school is the Ansoff matrix, which shows all theoretical possibilities for companies to grow. Based on the Matrix, different approaches of strategic management will be taught and applied for the companiy cases.


Objective: Defining concepts and concrete measures to enable local SME in Georgia to detect new growth potentials.


Partnership:

Summer school organized in cooperation with -

Tbilisi Humanitarian Teaching University (https://thu.edu.ge/en),

East European University (https://eeu.edu.ge/?lang=en).


Format: Groups of international business students from Germany and Georgia at bachelor and master level spend one intensive week to define potential concepts and will present them on the final day to potential stakeholders. Throughout the week they will be coached by experienced experts from both countries.


Your Benefit:

Companies will get new ideas to widen their business

Working with cross-cultural student teams offers the chance to gain from the experience of German SMEs through benchmarking.


Costs & Fees:

No program fees are charged by the Georgian side. Students must pay for their own flights and accommodation. However, accommodation is booked by the university in Tbilisi. Costs are approx. 30 euros per night.


Date:

19.07.2024 to 25.07.2024


More details in the PDF below

Registration confirmation